Interviews

Conversations In Cannabis: Dennis Hunter, Co-CEO & Co-Founder of CannaCraft

We sat down with Co-Founder Dennis Hunter to talk everything cannabis

A deeply innovative cultivator from the Emerald Triangle and a lifetime cannabis advocate, Dennis was born and raised in Mendocino County where he taught himself how to grow cannabis as a teenager, eventually turning his high school pastime into his lifetime passion.

As an adult, Dennis developed sophisticated, large-scale cultivation operations in California. So sophisticated that they caught the eye of authorities who raided the site in 1998 discovering what was, at the time, California’s largest cannabis bust.

In 2014, Hunter created CannaCraft with Ned Fussell, a fellow cannabis advocate, and lifetime cultivator. This authentic connection to the plant and commitment to ensuring safe cannabis be available to all who need it has been a guiding principle for CannaCraft since the start.

We sat down with Co-Founder Dennis Hunter to talk about CannaCraft’s incredible brand lineup as well as their plans post crop-tober in this episode of Conversations in Cannabis.

TRACK BREAKDOWN

00:25 – How are the flowers looking this year? 

01:18 – What is your R&D process behind your genetics decisions?

02:08 – What was your original relationship with the plant?

03:41 – When you first got out of prison, did that change your relationship?

05:11 – When you first met your co-founder, what was that like? 

06:35 – How did you originally educate yourself on alternative cannabinoids?

08:37 – Do you see that education rolling out along the consumer market? 

10:02 – Do you see Biden’s statements as political posturing or a domino in a chain?

11:25 – Do you see banking reform coming statewide or federal first?

12:40 – When you are looking at the market as a whole, how do you decide to place your pieces in the industry?

14:54 – When attempting to preserve terp-profiles, what are some methods you use?

16:10 – What is your personal favorite terp profile? 

16:30 – What can we look forward to at the Emerald Cup? 

17:42 – With edibles, do multiple groups of consumers exist now? 

19:00 – Is there a particular category that might eventually overtake flower?

20:50 – With terpenes becoming the forefront, will you see edible pairings in the future at social use lounges?

21:50 – Is there a possibility of CannaCraft ever going international? 

22:30 – What’s next for CannaCraft in 2023? 


We would like to thank Dennis for his time in being on today’s episode. You can find out more about CannaCraft by visiting them online at www.CannaCraft.com.

As always, a special thanks also goes out to JP Bianchini for the licensed use of his track for our theme song. You can find out more about JP Bianchini by visiting his website at www.jpbianchini.com

Stay tuned to the next episode on Conversations in Cannabis!

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Marijuana Retail Report, is a national daily online trade publication serving retailers of marijuana products and accessories. News and information are geared strictly to select retail channels, with distribution limited to licensed collectives, recreational retailers, accessories retailers, and wholesalers.

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