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Canopy Growth’s First Female Exec Is A Former Outlaw Who Started With A Backpack Full Of Bud

HuffPost Canada found women represented only 21% of cannabis executives

Outlaw activist women are scarce in the highest ranks of corporate cannabis. Directors are mostly men, mostly white, and mostly university-educated with backgrounds in the pharma business, commodities, or finance.

Few, if any aside from Hilary Black, have crafted a “bug-out” plan to evade police. Or know that a kayak bag will seal in the aroma of several pounds of bud when you’re on the run.

The 43-year-old newly appointed chief advocacy officer at Canopy Growth Corp. (WEED.TO) has taken a decidedly unconventional path to the c-suite of a company with a market capitalization north of $20 billion.

You won’t find university degrees on Black’s LinkedIn page. What she has earned over her more than 20-year career is a Queen Elizabeth II Diamond Jubilee Medal, the ears of Canadian senators, and respect from scores of grateful medical cannabis users.

Canopy created the chief advocacy officer role specifically for Black, announcing her promotion from director of patient education and advocacy in late February. The appointment went largely unnoticed. However, the new title made Black the first female c-suite executive at the cannabis giant, and one of only a handful to reach that level at a major producer.


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