CBD-Infused Beverages Could Hit Shelves Sooner Than You Think
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The big question is, where do you put these beverages on the shelves
New Age Beverages recently announced it intends to launch a line of CBD-infused waters, teas and other drinks in the United States. The company already makes Bob Marley-branded organic coffees and teas and Coco Libre coconut water and kombucha drinks. Investors couldn’t be more pleased with the expansion plan: New Age’s stock, which has been extremely volatile this year, is up nearly 125% in 2018.
CEO Brent Willis told CNN Business the company is already in conversations with many retailers about selling its potential line of CBD drinks. But the plan depends on Congress passing the Farm Bill, which would make it legal to produce hemp and potentially open the door for more products containing cannabidiol, or CBD. Now that Democrats will control the House, excitement for its passage is growing.
Cannabis stocks rallied sharply Wednesday on that development as well as the news that Michigan residents voted to legalize recreational marijuana. It didn’t hurt that Jeff Sessions, who has vocally opposed federal legalization of pot, was fired as attorney general by President Donald Trump the same day.
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