Kroger’s plans to roll out CBD to 1,350 stores in 22 states
The largest grocery retailer in the United States is now selling Charlotte’s Web Holdings’ topical cannabidiol products. Cannabidiol is a non-psychoactive component of cannabis that’s best known for its perceived medical benefits.
The market leader in hemp-derived CBD extract products said on Monday that Kroger has begun selling its goods in multiple states. Moreover, the supermarket chain plans to roll out those CBD products to a total of 1,350 stores in 22 states. The deal represents Charlotte’s Web’s largest distribution agreement through a single retailer.
“Since its founding, Charlotte’s Web has been on a mission to make CBD products available for as many people as possible,” CEO Deanie Elsner said in a press release. “This distribution reach through Kroger’s market-leading network of grocery stores is an enormous contributor to our mission.
Kroger becomes the fifth mass retailer to carry Charlotte’s Web hemp-based CBD products. Together with specialty retailers, the company’s retail distribution footprint in the U.S. now exceeds 8,000 locations.
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