Smith & Sinclair infuses alcohol into food products to create boozy treats
Tilray has acquired boozy gummy maker Smith & Sinclair to create a line of CBD edibles, the Canadian pot company announced Tuesday.
U.K.-based Smith & Sinclair infuses alcohol into food products to create boozy twists on sweet treats. The company sells alcoholic gummies and lollipops, edible fragrances and tablets that transform a standard cocktail into a fizzy drink. Tilray will work with the company to create new CBD-infused edibles and distribute them in the U.S. and Canada.
The deal gives Tilray another way to develop novel cannabis products as companies try to differentiate themselves and attract new customers who might not want to smoke a joint. U.S. consumers are hungry for products containing CBD, a non-psychoactive cannabis compound that’s now federally legal thanks to Congress’ passage of the farm bill late last year.
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