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California Cannabis Sales Dip Below $4 Billion Amid Tax Turmoil

The largest cannabis market in the US is under it’s third year of decline

Licensed California cannabis retailers reported $3.9 billion in cannabis sales in 2025, a significant drop from the $4.2 billion in 2024, according to state data released Thursday.

It’s also the third straight year of decline for the country’s largest market. California cannabis sales were $4.4 billion in 2023, according to the state Department of Tax and Fee Administration.

since-repealed excise tax increase that went into effect on July 1 also may have contributed to the decline in sales in the nation’s largest legal cannabis market.

But sales during the fourth quarter – after the tax hike was repealed Oct. 1 – were still significantly lower than the same period a year ago, according to DTFA data.

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Marijuana Retail Report, is a national daily online trade publication serving retailers of marijuana products and accessories. News and information are geared strictly to select retail channels, with distribution limited to licensed collectives, recreational retailers, accessories retailers, and wholesalers.

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