California Gov. Vetoes Bill That Would Have Allowed Cannabis Advertising On Freeway Billboards
“This veto hands another win to California’s sprawling illegal cannabis industry”
Gov. Gavin Newsom vetoed legislation Friday that would have allowed cannabis products to be advertised on freeway billboards in most of California, a bill that sought to negate a court order in November that had banned the signs.
The bill would have permitted marijuana ads on billboards along interstate freeways and state highways that cross state borders, except within 15 miles of another state.
“When the voters passed Proposition 64, they enacted robust protections shielding youth from exposure to cannabis and cannabis advertising,” Newsom said in a veto message. “Among other things, voters completely prohibited billboard-based cannabis advertising on all Interstate Highways, and on all State Highways that cross the California border. Allowing advertising on these high-traffic thoroughfares could expose young passengers to cannabis advertising.”
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