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THCV: The Fusion Of Two 21st Century Billion Dollar Industries

THCV suppresses the appetite and increases energy metabolism

Weight loss is a billion-dollar industry that has Americans spending a staggering $33 billion each year on products. While the estimated value of the industry was $250 billion in 2021, the nascent cannabis industry was valued at $13 billion in the same year and is gunning for the $100 billion mark. Will the new cannabinoid tetrahydrocannabivarin (THCV) help to get it there?

THCV is one of the numerous phytocannabinoids that are present in cannabis sativa. As much as it bears structural similarities to the psychoactive cannabinoid THC, the two are different in many ways.

First, THCV does not trigger psychoactive effects. Anecdotal reports even indicate that like CBD, THCV may offset some of the intoxicating effects of THC.  Second, while THC is an appetite stimulant, THCV has the opposite effect; it suppresses the appetite and increases energy metabolism. This has earned it the moniker “diet weed.”

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Marijuana Retail Report, is a national daily online trade publication serving retailers of marijuana products and accessories. News and information are geared strictly to select retail channels, with distribution limited to licensed collectives, recreational retailers, accessories retailers, and wholesalers.

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