Regarding the recent letter to the editor in the Amarillo Globe-News (Letter: Here’s why Chick-fil-A on Georgia Street gets repeat customers, June 20, amarillo.com), the letter writer is right about repeat service. It is customer service, people.
I recently happened to be at a big food chain.
At a loss for what I wanted, what I found was a bit disappointing — a disappointing price and meal. I paid $7.78 for old fries and two sandwiches.
I later saw a sign in front of the business reading three (sandwiches) for $6 and something.
Would it have been too hard to say, “Sir, we have three for $6 and something today”?
Do I have to have coupons to enjoy coming to an established restaurant? (I did receive coupons afterward.)
It had been a while since we had been to this restaurant, because my wife and I enjoy the shakes, but every night at around 8:30 p.m. their machine would break down.
We still enjoy our ice cream and fries — just from somewhere else.
It is about customer service and the added attention to detail.
If a customer walks in, he is more than likely willing to wait for fresh fries.
Out of 10 restaurants he could have chosen, he picked yours. You rewarded him with old fries, bad service, and there will be no return visit. Take this into consideration with any retail operation.
Link – Amarillo