A First Look Inside The House Of Cannabis, NYC’s New Weed Museum
“Our hope is that this is on everyone’s bucket list”
Many museums start with some kind of orientation, like a map or remarks from a docent. But not The House of Cannabis (a.k.a. THC NYC), the new weed museum opening in Soho on Friday, April 7. Instead, this museum starts, quite fittingly, with a trippy “Disorientation Room.”
While the museum boasts plenty of mind-bending multi-sensory bells and whistles, it also showcases art, highlights science and confronts the social justice issues baked into cannabis prosecution. The museum, the first of its kind at this scale, packs every inch of its four-story, 25,000-square-foot space at 427 Broadway with fascinating facts and delightful immersive experiences fit to entertain both tokers and non-smokers alike. Tickets ($45/adult) are on sale now in advance of the opening. Here’s a sneak peek at what to expect from NYC’s newest museum.
“Cannabis culture has a very rich history from every angle, whether it’s music, art, social reform issues that need to be addressed. It’s all about connectivity and community, and nobody had ever done anything like this,” THC NYC co-founder Marcelle Frey tells Time Out on a walkthrough tour of the museum. “No one had ever created a home for cannabis that merged all of those ideas together. So we’re joining design and art and telling the narrative and the story of cannabis in a way that’s really elevated and true to what it is and its impact on human culture for so many years. We just felt that it deserved a home that had this gravitas.”
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