B2B cannabis e-commerce platform LeafLink raises $3 million seed round led by Lerer Hippeau

The B2B cannabis e-commerce platform LeafLink today announces it has closed a $3 Million seed round led by New York’s Lerer Hippeau Ventures, a tech-focused venture fund with early investments in companies such as Oscar Health, Casper, Warby Parker, Venmo, and Buzzfeed. Additional participants include strategic investors from both inside and outside the cannabis space, including Casa Verde Capital, Phyto Partners, Wisdom VC, and Wan Li Zhu and Paul Ciriello of Fairhaven Capital. LeafLink, which is currently live in Colorado and Washington, will use the funds to expand its marketplace for cannabis brands and dispensaries into newly legal markets. Cannabis retailers previously managed their ordering process through emails, texts, and phone calls with a decentralized web of cannabis flower, edible, concentrate, and topical vendors. With LeafLink, they can place all of their orders in one legally compliant shopping experience. The vendors then manage their incoming orders using the platform’s suite of business tools, including a CRM, data reporting, order status tracking, and fulfillment queue. “As the legal cannabis space is new and growing rapidly, we are not disrupting an industry, but defining it,” Ryan G. Smith, co-founder, and CEO of LeafLink, said. “At LeafLink, our goal is to empower cannabis business owners with a B2B marketplace and supporting tools that will give them the efficiency they need to grow.”