Vermont Regulators Reach Settlement In Lawsuit Over Cannabis Advertising
Flora Cannabis filed the lawsuit last year against the state’s Cannabis Control Board
State regulators have reached a settlement with a Vermont company that sued over retail advertising restrictions on cannabis products.
Flora Cannabis filed the lawsuit last year against the state’s Cannabis Control Board. The Middlebury retailer argued the board’s advertising rules were unreasonably strict and an infringement on free speech.
Under the settlement, which has yet to receive court approval, cannabis stores would still need the board to sign off on all ads. But if the board fails to make a decision within five days, stores could proceed with the ads.
In another change, stores would now be able to promote their products on social media as long as no pictures are used. And they would no longer need the board’s approval to run in-store promotions of products.
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