Best Practices

Daily Tip – During The Sale (Consumer Feedback)

Most retailers fall short on getting the right customer feedback. A customer’s experience is their perception — an emotional response — of their retailer based on the sum of their interactions. However, not all interactions are equal and retailers must understand which connections are the most influential in achieving their business objectives. Feedback tactics are many, and include surveys, more formal Voice of the Customer (VOC) programs and consumer research. Regardless of method, retailers must understand which consumer interactions performed in which channels most affect purchases, satisfaction, retention and loyalty.


Link – CRM

Stay up-to-date!

Get all the news and info straight into your inbox that you need to help grow your business.

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

  • Gypsy Rose

Marijuana Retail Report, is a national daily online trade publication serving retailers of marijuana products and accessories. News and information are geared strictly to select retail channels, with distribution limited to licensed collectives, recreational retailers, accessories retailers, and wholesalers.


Stay informed with the most up-to-date industry news to help you grow your business: subscribe to our newsletter below!

To Top