Despite Inflation, 420 Will See Surge In Weed Sales, Says Top Researcher

Key trends that BDSA predicts for 420 this year

Despite some storms the U.S. legal cannabis industry has been weathering recently, such as inflation, things seem to looking up for one important holiday—420. According to top cannabis researcher BDSA, cannabis sales on this coming 420 will experience a substantial boost. However, the impact of the holiday will differ significantly when comparing mature markets and emerging ones.

Key trends that BDSA predicts for 420 this year include:

*All markets will see a sales bump on the holiday, but emerging markets (including Arizona, Florida, Illinois, Maryland, Missouri, New Jersey and Pennsylvania) will experience a more substantial increase in total dollar sales;

*With 420 falling on a Thursday this year, the biggest sales boost for the holiday week is expected to come on the holiday itself;

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  • Gypsy Rose

Marijuana Retail Report, is a national daily online trade publication serving retailers of marijuana products and accessories. News and information are geared strictly to select retail channels, with distribution limited to licensed collectives, recreational retailers, accessories retailers, and wholesalers.


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