Former NFL Star Ricky Williams Partners With TILT To Offer Cannabis Brand In Two U.S. States
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Highsman products will soon be available to customers in Massachusetts and Pennsylvania
Ricky Williams’ cannabis brand, the cheekily named Highsman, will soon be available to customers in Massachusetts and Pennsylvania thanks to a newly inked deal with TILT Holdings Inc.
Highsman, a cannabis lifestyle brand marketing itself at the intersection of weed and sports, launched in November 2021.
As part of the manufacturing and distribution partnership, TILT will carry the brand in its retail stores and via its wholesale channels in the two states. The move will expand Highsman’s current reach as of early September — just in time to kick off the 2022 football season.
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