Marijuana Firms And Advocates Struggle As Instagram Targets Accounts
“This is one of the biggest paint points in my life”
For marketer Colin Bambury, there is no bigger headache than Instagram’s seemingly low tolerance for the marijuana industry – and the popular photo-sharing app’s penchant for deactivating or shuttering marijuana-related accounts.
“This is one of the biggest pain points in my life,” he said.
Since 2016, British Columbia-based Bambury has worked with brands such as the California-based cannabis advertising platform Weedmaps, rapper Wiz Khalifa’s Khalifa Kush Enterprises (KKE) and its short-lived entry into the Canadian market as well as Canada’s Supreme Cannabis.
Some of the brands Bambury has worked with boast Instagram followings as high as 200,000 followers.
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